No one likes to be critiqued…
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Do you have standard brand colors that are a mish-mash of meaningless numbers? Is there an obscure name tied to the approved shades? As printers and designers ask for your spot colors, PMS, Pantone, web-safe, etc. colors, you might feel a little lost. Here’s a quick breakdown of what they are, and how each is used:
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Should I update my logo? Should we go for a new look?
Your logo should be current, but also timeless – two characteristics that sound a bit contradictory. So how do you get there?
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“The Other Artists” is a chance to share beautiful designs from anyone, anywhere. Share your favorites in the comments, or email them to me to be featured in a future edition of “The Other Artists.”
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By all means break the rules, and break them beautifully, deliberately and well. That is one of the ends for which they exist. - Robert Bringhurst
My favorite quote, from my favorite author and artist…
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We don’t think to look for beauty in the mundane, but the day-to-day can be filled with inspiration.
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Everybody has one (even some peoples’ pets even have one). A website is an essential tool for business, but the creation and maintenance can seem like a mammoth task. In reality, it’s not so bad. Here’s a step-by-step guide of how we tackle web design projects.
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The design process can be intimidating. To take an abstract idea that exists only in your mind, and ask someone else to make it in to something tangible – something that has to do a specific job, fit a specific style, and appeal to a wide audience – leaves a lot of people bewildered. Your designer’s job is to take that feeling away.
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